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Competitors

There are typically four ways for delivering music and advertising messages to a store: broadcast radio, satellite music, CD's...or Retail Radio's SAM system!

Unlike other solutions, SAM was designed for one single purpose: to be the best retail audio system available. SAM avoids all the shortcomings of alternatives!

Study the table below and you will be convinced.


Elements crucial for effective in-store sound system.
 Radio
broadcast		 Satellite
music		 CD's S A M
Freedom from outages due to weather and satellite communication problems.
YES
NO
YES
YES
Local broadcast ability.
YES
NO
YES
YES
Freedom from competitor's advertisements.
NO
YES
YES
YES
Flexibility to play messages as many times per hour as desired.
NO
NO
YES
YES
Ability to play store related messages at specific times e.g. time announcements, "Store closing in five minutes".
NO
NO*
YES*
YES
"Hands Free" operation i.e. no mailing of tapes or CD's to stores for announcements.
YES
NO**
NO
YES
"Hands Free" capability to provide time of day music ambience.
NO
NO
NO
YES
Remotely controlled function to vary delivery volume by hour and by day.
NO
NO
NO
YES
Remotely controlled function to vary the music volume in relation to advertising.
NO
NO
NO
YES
Music and licensing taken care of.
YES
YES
NO
YES
Flexibility to create groups of locations.
YES
NO*
YES
YES
Add realism to "your radio" with DJ comments such as 'Now back to the music', 'Good afternoon customers.'
YES
NO*
NO**
YES
Ability to synchronize still images with audio messages for in store plasma screens.
NO
NO
NO
YES
By simple 'same day' arrangement run "your radio" at alternative venues - e.g. Trade Fairs - special promotions etc.
NO
NO
NO
YES
Freedom from access by staff to change music or messages.
NO
NO
NO
YES
"Hands Free" update of music format and play lists.
NO
NO
NO
YES
Up-front costs.
LOW
HIGH
HIGH
LOW
* economically prohibitive
** generally
* technically difficult



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